creative copywriter 
currently at AlmapBBDO
︎︎︎ linkedin


Her Touch

O Boticário





The first sexual guide
of female self pleasure.

There is a lack of references when it comes to sexuality. Most sexual content is designed for male pleasure, leaving women as mere supporting characters. That’s why we created our own female reference point for pleasure. A book that teaches cis and trans women how to touch themselves and discover the most sensitive zones on every part of their bodies—on their own. Designed to be read with just one hand, in both digital and physical versions, so that all women could explore themselves while reading.












  
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A book designed to be read one-handed,
so the other is free to explore the body.







2080 touch possibilities



   




#1 most downloaded book on Amazon Brazil
during International Women's Month






Download for free on Amazon






who am I?

I started my career as a supermodel, and then I became a copywriter. Just kidding. I wish I had been. I've always been a copywriter, without any exciting stories attached to it.

I'm from Sergipe, a state in the Brazilian Northeast and also the tinyest one in the whole country. But I've been living in São Paulo since 2017.
 
Here in Brazil, I've worked with some cool brands like Nike, Coca-Cola, Budweiser, Cheetos, Brahma, Beefeater, Mercado Livre and Domino's Pizza.


work

AlmapBBDO
2022 - present

Wieden+Kennedy São Paulo
2021 - 2022

Wunderman Thompson São Paulo            
2021 

GUT São Paulo
2019 - 2021

Africa DDB
2019

SOKO
2018

Grey São Paulo
2018
awards & recognitions

Next Creative Leaders (2023)
The One Club for Creativity

Creative LIAisons Mentee (2024)
London International Awards

30 under 30 (2021) 
Meio & Mensagem

GRAND PRIX (Entertainment for Music)
Cannes Lions 2021

GOLD (Mobile)
Cannes Lions 2021

WOOD PENCIL (Experiential)
D&AD 2021

SHORTLIST (Direct)
Clio 2021

GOLD (Branded Content)
Effie Latam 2021

BRONZE (Media Innovation)
Effie Brazil 2021

SILVER (Mobile)
Brazilian Creative Club 2020

BRONZE (Branded Content)
Brazilian Creative Club 2020

BRONZE (Digital)
Brazilian Creative Club 2020

IN BOOK (Direct)
Brazilian Creative Club 2020

IN BOOK (Direct)
Brazilian Creative Club 2019


make sure you wanna follow me...

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Medium
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or just send me a message

catharinabrm@gmail.com
+55 11 933923792